Vision Boards · Full Site Build · Video Concept · Launch Prep
ashley clark
Brand Strategy · Campaign Direction · Social Media · Shopify Web Design
Shopify E-Commerce
Solivina is a luxury hair extension brand built around a bold, feminine alter ego. This project was focused on developing that personality from the ground up — from visual tone and brand identity to the campaign concept and digital experience. My role included leading the creative direction, designing a custom Shopify site, building out the brand’s social presence, and developing a video campaign that embodied Solivina’s confident, chaotic energy. The goal was to create a brand that feels alive. The kind of brand you don’t forget.